Calling all developers! We’re proud to unveil sweeping updates that will encourage developers to build great apps around Deezer’s catalogue of over 20 million tracks, and will open up new revenue streams from their products.
We’re launching an affiliate programme, financially rewarding developers every time a person subscribes to Deezer after discovering the service through their app. The programme will not only encourage more sign-ups to Deezer, but will also create a more interactive and fluid experience, where users can find themselves discovering Deezer’s 20 million tracks while enjoying a music or gaming app.
Deezer CEO Axel Dauchez said:
“Music streaming isn’t about giving people access to soulless databases of songs – we want to build an immersive and entertaining experience that gets people hooked on Deezer. Our affiliate scheme and API improvements will help developers seamlessly bring music into their greatest apps. We can’t wait to see what they’ll build.”
Deeper API Integrations
Other updates include changes to Deezer’s API to allow deeper integrations for social apps. For example, activity within Deezer apps will now appear in Deezer’s social bar, giving apps greater visibility, and creating a more engaging experience for those using them. Additional API features have been added to enable and encourage the development of gaming experiences built around music.
To demonstrate the potential of our updated APIs, we will launch Askking Music, an app which combines gaming with music discovery. Users can challenge their Deezer followers and Facebook friends to identify tracks from shared favourites and playlists.
Deezer’s Platform Partnerships manager Axel Calandre said:
“Developers, and the amazing apps they build, are incredibly important to Deezer and make the platform a richer experience. We’re giving developers a set of tools to reach new audiences anywhere in the world, make money, and create incredible experiences across devices.”
Mobile App Studio
Following last year’s creation of the App Studio, we’re now announcing the launch of App Studio for mobile and tablets. This will enable people to discover music and social apps on any Android and iOS device, creating even more opportunities for fans to enjoy Deezer.
In the last six months alone, Deezer has seen 35 apps added to our platform. Our push to introduce more apps to the platform continues next month with a Music Hack Day at the Paris HQ and API partner support for The Next Web’s forthcoming Hack Battle.
Look out for the upcoming relaunch of our developer website which will provide resources and guidance for developers to get the most out of our new and improved APIs and updated SDKs. Stay tuned!