Deezer and Citroën collaborate with Black M to celebrate launch of limited edition Ami Tonic

Posted by Jesper Wendel | October 21, 2022 | FR, Global, Partnerships, Uncategorized

Black M shares his favorite driving tracks in an exclusive playlist and the chance to win a private concert in Deezer’s Paris office.

Paris, October 13, 2022 – Deezer has entered a brand partnership with Citroën for the launch of Citroën Ami Tonic Deezer limited edition electric city car. The streaming service is celebrating the launch with music through exclusive artist collaborations, starting with Black M. This brand partnership was conceived and implemented by Starcom (Publicis Media). 

A dedicated My Ami Club site allows fans to listen to a driving themed podcast interview with the French rapper, along with an exclusive playlist of his favorite driving songs. Finally, Deezer and Citroën are offering the opportunity to participate in a contest to join Black M for a private and intimate concert in Deezer’s office in central Paris on November 9.

The limited edition Citroën Ami Tonic Deezer edition will be produced in 2000 copies, with a personalized plate and the Deezer brand colors on the front of the vehicle.

This brand partnership was conceived and implemented by Starcom, Stellantis’ media agency, with the support of Publicis Media Content.

“It is an honor to associate our brand with this limited edition Citroën Ami Tonic. Everyone knows that a car ride is always more enjoyable with music,” said Nicolas Malard, Head of Brand Partnerships, Deezer France “We are also delighted to collaborate with an artist like Black M and to be able to give his fans the chance to attend a private showcase in our offices in Paris.”

“It’s a real pleasure to offer our customers a limited edition Citroën AMI Deezer. They can now enjoy the pleasure of driving to music from Deezer in complete safety with My Ami Play. This partnership will also allow our customers to participate in exclusive and private concerts. With Citroën Ami and Deezer, it’s an open road! Rodolphe PIHET, Citroën Ami Manager France.
Press Contact Deezer
Jesper Wendel

Related Posts

Posted by mberrebi | 24 November 2022
Quels artistes, albums et titres ont conquis le cœur des utilisateurs Deezer, quelles chansons ont été les plus identifiées ou...
Posted by jesper | 24 November 2022
It’s time to find out which artists, albums and songs that won the hearts of listeners all over the world,...
Posted by jesper | 16 November 2022
Italian sports fans can now enjoy world class music streaming, with access to 90+ million tracks and industry-defining features, as...


To be notified once a post/information is published, fill in your email and select the areas your interested in.

By clicking the subscribe button, you agree that Deezer can store and use your email address to send automatic news alerts. You always have the option to unsubscribe, after which your email address will be automatically deleted from our database.

Your email is already subscribed to alerts.
Do you wish to :

Update your subscription Unsubscribe

You've been successfully subscribed

Your subscribtion has been successfully updated

You successfully unsubscribed from our new alerts

Fill in your email please.
This email is not valid.
Please, select the languages you wish to follow.