DEEZER DEBUTS NEW LOOK AND UPDATED APP

Posted by | May 7, 2019 | Deezer, Global, MENA, UK, US

  • Deezer updates the look and feel of its app to improve accessibility, make it more approachable and easier to navigate
  • New colorful player adapts dynamically to the track being played
  • Updated logo with modern take on the iconic equalizer and new font


May 7th, 2019, Deezer, the global music streaming service, has updated its app with a new look and feel that highlights the brand’s human and local identity.

Deezer continues to evolve its light and accessible app design to make it easier than ever for users to navigate the world’s most diverse audio content library.  The app has been revamped to have more space, less text and dedicated visual treatments for playlists and channels. Deezer’s new player also matches its color to the cover art of the current track for a truly personal user experience.

By providing a light, functional and playful interface, Deezer wants to become the soundtrack to its users’ lives and to help music listeners become music lovers. The new visual identity highlights Deezer’s ambition to provide users with the most comfortable music streaming experience on the market. The updated app wants to gently nudge people out of their musical comfort zone and broaden their horizons.

Deezer fans will also notice that the logo has been updated to match the new personality of the brand. It embraces Deezer’s heritage as an industry innovator and updates the iconic equalizer for the digital age. The new font, Mabry Pro, ties together Deezer’s brand and customer promise with its friendly, joyful and trustworthy look and the lowercase logo treatment aims to convey a human and personalised approach.

“We want to bring users a modern and human service that stands out from anything else on the market. Our unique look and feel also reflect our mindset as an industry challenger. We help our users create the soundtrack to their lives by bringing them the music they need for any moment” said Hans-Holger Albrecht, CEO Deezer.

Users can now enjoy Deezer’s new look and feel by logging into the service at www.deezer.com or by updating the Deezer app on their mobile phone.

End

Notes to editors:

For further information, please contact Anton Gourman or Alice Suh on pr@deezer.com.

About Deezer

Deezer connects 14 million monthly active users around the world to 53 million tracks. Deezer is available in over 180 countries worldwide, and offers instant access to one of the largest and most diverse global music streaming catalogue on any device. Deezer is the only music streaming service with Flow, the unique mix of all your old favourites and new recommendations in one ever-changing stream. Based on an intuitive, proprietary algorithm and created by people who love music, it’s the only place to hear all your music back-to- back with fresh discoveries tailored to you. Deezer is available on your favorite device, including smartphone, tablet, PC, laptop, home sound system, connected car or smart TV.

Deezer has been bringing the music since 2007 and is a privately held company, headquartered in Paris with offices in São Paulo, London, Berlin, Miami and Dubai and around the world. Deezer is available as a free download for iPhone, iPad, Android and Windows devices or on the web at deezer.com.

For the latest news on Deezer go to Deezer.com/company/press

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Blog Comments

[…] Paris-based music streaming service Deezer has announced an update to its app and logo that “highlights the brand’s human and local identity,” according to a press release.  […]

[…] שירות סטרימינג של פריז, דיזר, הודיע ​​על עדכון לאפליקציה וללוגו "המדגיש את הזהות האנושית והמקומית של המותג", על פי ידיעה לתקשורת. […]

[…] updates that “highlight the brand’s human and local identity”, according to their press release. The app has undergone a major rebrand and redesign, with the company logo being changed and the […]

[…] putem Facebooka ili Google naloga. Inače, Deezer desktop i mobile aplikacija je u poslednje vreme doživela nekoliko vizuelnih i funkcionalnih promena kroz različita ažuriranja, te je sada krasi minimalistički […]

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