- Deezer updates the look and feel of its app to improve accessibility, make it more approachable and easier to navigate
- New colorful player adapts dynamically to the track being played
- Updated logo with modern take on the iconic equalizer and new font
May 7th, 2019, Deezer, the global music streaming service, has updated its app with a new look and feel that highlights the brand’s human and local identity.
Deezer continues to evolve its light and
accessible app design to make it easier than ever for users to navigate the
world’s most diverse audio content library.
The app has been revamped to have more space, less text and dedicated
visual treatments for playlists and channels. Deezer’s new player also matches
its color to the cover art of the current track for a truly personal user
experience.
By providing a light, functional and
playful interface, Deezer wants to become the soundtrack to its users’ lives
and to help music listeners become music lovers. The new visual identity
highlights Deezer’s ambition to provide users with the most comfortable music
streaming experience on the market. The updated app wants to gently nudge
people out of their musical comfort zone and broaden their horizons.
Deezer fans will also notice that the
logo has been updated to match the new personality of the brand. It embraces
Deezer’s heritage as an industry innovator and updates the iconic equalizer for
the digital age. The new font, Mabry Pro, ties together Deezer’s brand and
customer promise with its friendly, joyful and trustworthy look and the
lowercase logo treatment aims to convey a human and personalised approach.
“We want to bring users a modern and human
service that stands out from anything else on the market. Our unique look and
feel also reflect our mindset as an industry challenger. We help our users
create the soundtrack to their lives by bringing them the music they need for
any moment” said Hans-Holger Albrecht, CEO Deezer.
Users can now enjoy Deezer’s new look and
feel by logging into the service at www.deezer.com or by updating the Deezer
app on their mobile phone.
End
Notes to editors:
For further information, please contact Anton
Gourman or Alice Suh on pr@deezer.com.
About Deezer
Deezer connects 14 million monthly active users around
the world to 53 million tracks. Deezer is available in over 180 countries
worldwide, and offers instant access to one of the largest and most diverse
global music streaming catalogue on any device. Deezer is the only music
streaming service with Flow, the unique mix of all your old favourites and new
recommendations in one ever-changing stream. Based on an intuitive, proprietary
algorithm and created by people who love music, it’s the only place to hear all
your music back-to- back with fresh discoveries tailored to you. Deezer is
available on your favorite device, including smartphone, tablet, PC, laptop,
home sound system, connected car or smart TV.
Deezer has been bringing the music since 2007 and is a
privately held company, headquartered in Paris with offices in São Paulo,
London, Berlin, Miami and Dubai and around the world. Deezer is available as a
free download for iPhone, iPad, Android and Windows devices or on the web at deezer.com.
For the latest news on Deezer go to Deezer.com/company/press
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