Deezer partners with the NBA for sold out clash between the Detroit Pistons and the Chicago Bulls as part of ‘The NBA Paris Game 2023 presented by Nike’

Jesper Wendel 3 min read

15 000+ basketball fans will experience a giant Deezer karaoke sing-along planned to take place during the third quarter break of the Pistons vs. Chicago Bulls game at the Accor Arena on January 19. Deezer will also bring the music at the exclusive NBA Paris Game 2023 afterparty.

Paris, January 11, 2023 – Deezer is partnering with the NBA, for the highly anticipated and sold-out clash between the Detroit Pistons and the Chicago Bulls as part of The NBA Paris Game 2023 presented by Nike event. The global streaming service is the official music streaming partner for this unique sport event. 

As an associate partner for this unique occasion, Deezer will keep the party going with in-game entertainment as well as multiple DJ’s and a fortune wheel with exclusive prizes at “NBA House”, a free, interactive fan event taking place during the week of the game. Finally, Deezer will make sure the dance floor is never empty at the celebrity-packed after game party with an exclusive DJ set.

“We can’t wait to be a part of this fantastic event and get the party started with the biggest and the best in professional basketball,” said Maria Garrido, Chief Marketing Officer, Deezer. “The NBA is a global cultural phenomenon where music has an undisputed place alongside the sport, and we’re super excited to set the soundtrack to this epic on-court battle.”

“Deezer is a passionate company that truly cares about music and culture, which makes it a great match for the NBA, said Mark Osikoya, Associate Vice-President, Global Partnerships (EME) at the NBA.” Fans can expect an incredible atmosphere in our second regular-season game in Paris, as well as at NBA House, culminating in a great DJ set at the afterparty, concluding a memorable night in the city of lights.”

As one of the main associate partners for The NBA Paris Game 2023 presented by Nike, Deezer will bring the music in the following ways:

  • In-match jumbotron karaoke in the third quarter break 
  • DJ booth and fortune wheel with co-branded merch as prizes at the NBA House at Aérogare des Invalides
  • Exclusive DJ set at the NBA after party at the Accor Arena.

Press Contact Deezer

Jesper Wendel jwendel@deezer.com